Dorchester Hotel Spa

Dorchester Hotel Spa

  • Dorchester Hotel Spa
  • Dorchester Hotel Spa Room

Project Description

Insight

The Dorchester’s dazzling new spa, which took its inspiration from the Art Deco elegance of the 1930s was completed and it was time to promote it far and wide.

Idea

We developed a brand campaign microsite and email campign to promote the launch of the spa to target it's profiled audience and existing clients of the hotel chain, The Dorchester Collection.

Impact

Awareness and bookings increased and the microsite became a useful sales and promotional tool post the campaign.


“Creative, enthusiastic, credible and results driven” Peter Roach, SSL International/Reckitt Benckiser