Sainsbury's Finance

Store Merchandising System

  • Sainsburys Finance Intranet

Project Description

Store Merchandising System

Insight

Sainsbury’s Bank needed to maintain increase FSA compliance of point of sale material as well as a way to improve communication with stores and reduce marketing costs.

Idea

The Store Merchandiser: a bespoke system to increase FSA compliance of marketing literature, save money on print and production of point of sale literature and provide easy-to-understand bespoke guides to store merchandising staff. Provides an automated audit trail to boot.

Impact

Better staff understanding of merchandising and its importance, increased FSA compliance, reduced print costs and easy “any-time” auditing.